Frank Cheshire 
Does color make a difference to you? This is a fascinating question to think about. Imagine driving and seeing flashing blue lights ahead. What’s your first reaction? Now, imagine the same scene and this time seeing orange lights. What’s your first reaction this time?
We ran this test across a few people. The results were consistent. The people that saw a blue flashing light said they were on alert.
If you are a tow truck and wrecker business, you know exactly what we are talking about when we say that tow truck insurance rates have gone up a lot. It’s getting harder and harder for small tow truck companies to keep their doors open with rising commercial auto insurance rates.
If you have a tow truck company, consider what we’re about to tell you about background checks. After all, your reputation (and insurance rates) are on the line.
Good help is hard to find, isn’t it? Ask any business owner and they’ll tell you for themselves! Unfortunately, that means many tow truck companies wind up settling for a warm body to put in a truck cab. This can lead to many problems down the road.
Were you in Atlanta during the ’96 Olympics? If you were, you probably remember sitting in traffic for hours. Jeff Poquette of South Side Wreckers told us, “After Atlanta had the Olympics back in 1996, the state of Georgia realized the negative impact of sitting in traffic. They recognized the cost of consumers sitting in traffic. They did the math and it was shocking. So, they developed the TRIP program and set the standards extremely high for tow trucks and wreckers responding to commercial big truck accidents.”
